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Activision excited by Bakugan

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“The strategic card game has been out six months in the UK, and it was the number one new product in Q4 last year… There are more than 55 million Bakugan users out there worldwide, which is incredible.”

“Ten year-old boys are the absolute centre of this new demographic, so we’ve been working hard with Spin Master and the creators of the cartoon to find out what kids love about Bakugan… This is one of our key focus titles of the year. In terms of future titles, we will be seeing how this title develops and how the brand grows.” – Donna Johnston, Activision producer

I realized that I was officially at old age when I saw my nephew playing with his Bakugan the other day.  I asked him how much they cost and was completely floored by his answer.  I know what they are but I could care less and don’t see the appeal in it.  Oh well, kids these days…

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-Justin

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