Wii Accessory Blends Family Fun and Artistic Expression in Ways Never Before Possible
AGOURA HILLS, Calif., Nov 15, 2010 (BUSINESS WIRE) –
The living room turns into an art studio with the release of the uDraw GameTablet(TM) by global video game developer and publisher THQ Inc. (NASDAQ: THQI). The uDraw GameTablet is a first-of-its-kind, innovative gaming accessory developed by THQ exclusively for Wii(TM) and is now available at retailers across North America.
With the uDraw GameTablet, the television becomes a virtual canvas for everyone from doodlers to accomplished artists, letting them create original artwork, enjoy drawing-based games, such as Pictionary(TM) – and even save their artistic creations on an SD memory card to print and share via e-mail with family and friends.
Debuting at retailers in time for the holidays, the uDrawGameTablethas a suggested retail price of $69.99 and comes bundled with a feature-rich drawing, coloring and art-based video game, uDraw Studio(TM).
In addition, THQ is releasing two video games designed especially for use with the uDraw GameTablet. In the entirely new Dood’s Big Adventure(TM), gamers of all ages enjoy an exciting drawing-inspired side-scrolling adventure. And the uDraw GameTablet puts a new spin on the classic game of quick sketches and crazy guesses – Pictionary(TM), which comes to video game consoles for the first time in more than two decades.
Already, Pictionary(TM) for the uDraw GameTablet has been hailed by Parenting, Family Circle and Good Housekeeping as one of the best Wii games for kids and families. Both Dood’s Big Adventure and Pictionary(TM)have a suggested retail price of $29.99 each.
“We’re delighted to work closely with Nintendo on the uDraw GameTablet, which gives Wii owners a fantastic creative outlet this holiday season,” said THQ Chief Executive Officer Brian Farrell. “uDraw makes a perfect, affordable holiday gift that encourages artistic expression alongside great gaming experiences that are fun for the whole family.”
“The uDraw GameTablet is an amazing addition to the Wii and opens up its creative possibilities,” said Reggie Fils-Aime, President and Chief Operating Officer of Nintendo of America. “THQ has shown enormous innovation with uDraw, which is not only a perfect holiday gift, but we think will become a ‘must-have’ for Wii owners for a very long time.”
The uDraw GameTablet is expected to launch in Europe and other international territories beginning early next year. Additional uDraw(TM) video game titles are planned to release in 2011 and beyond.
The uDrawGameTablet isa first-of-its-kind, innovative new hardware device that provides an entirely new and entertaining way for kids and families to play on Wii.
The uDraw GameTablet incorporates a 4-by-6-inch drawing space and pressure-sensitive stylus designed to offer more subtle control and precision than available on the traditional Wii Remote(TM). The Wii Remote docks discretely within the uDrawGameTablet, allowing the device to draw power directly from the Wii Remote. A convenient storage area hides the Wii Remote wrist strap and stylus when not in use. The uDrawGameTablet also features tilt-and-roll movement options, allowing players to interact and control in-game characters by moving and directing them through game levels. Additionally, SD-card support enables players to save and print their artwork and other uDraw creations.
About uDraw Studio
uDraw Studio showcases the immense capabilities of the uDraw GameTablet and features a robust set of art creation modes and user-friendly tools that help players create anything from simple doodles to intricate masterpieces – which can be saved to an SD card and shared by printing or e-mailing.
For more information on the uDrawGameTablet, please visit http://www.WorldofuDraw.com. Press assets can be found at: http://bhimpact.gamespress.com/client_page.asp?i=180.
uDraw GameTablet can also be found on:
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher of interactive entertainment software. The company develops its products for all popular game systems, personal computers and wireless devices. Headquartered in Los Angeles County, California, THQ sells product through its global network of offices located throughout North America, Europe and Asia Pacific. More information about THQ and its products can be found at www.thq.com. THQ, uDraw, uDraw GameTablet, Dood’s Big Adventure and their respective logos are trademarks and/or registered trademarks of THQ Inc.
PICTIONARY and associated trademarks and trade dress are owned by, and used under license from, Pictionary Incorporated and Mattel, Inc. © 2010 Mattel, Inc. All Rights Reserved.
All other trademarks are property of their respective owners.
The statements contained in this press release that are not historical facts may be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about the business of THQ Inc. and its subsidiaries (collectively referred to as “THQ”), including, but not limited to, expectations and projections related to the release, pricing, performance and features of the uDraw GameTablet and related software, and are based upon management’s current beliefs and certain assumptions made by management. Such forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such forward-looking statements, including, but not limited to, business, competitive, economic, legal, political and technological factors affecting our industry, operations, markets, products or pricing. Readers should carefully review the risk factors and the information that could materially affect THQ’s financial results, described in other documents that THQ files from time to time with the Securities and Exchange Commission, including its Quarterly Reports on Form 10-Q and Annual Report on Form 10-K for the fiscal period ended March 31, 2010, and particularly the discussion of risk factors set forth therein. Unless otherwise required by law, THQ disclaims any obligation to update its view on any such risks or uncertainties or to revise or publicly release the results of any revision to these forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release.