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World of Warcraft: Cataclysm One-Month Sales Top 4.7 Million

Latest expansion for Blizzard Entertainment’s massively multiplayer online role-playing game continues record-setting sales pace

IRVINE, Calif.–(BUSINESS WIRE)– Blizzard Entertainment, Inc. today announced that World of Warcraft®: Cataclysm™, the third expansion for the critically acclaimed massively multiplayer online role-playing game (MMORPG), has sold through more than 4.7 million copies as of its first month of release, setting a new record for monthly PC-game sales.*

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Playing World of Warcraft With Kinect (Video)

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Report: Top 11 Percent of WoW Players Dominate Total Playtime

Mountain View, CA – December 17, 2010 – Raptr, a popular game tracking application, has released some new playtime stats for World of Warcraft: Cataclysm. Not surprisingly, the top 11% of hardcore fans are driving the majority of overall playtime. In fact, the top player for World of Warcraft on Raptr clocked in 149 hours in one week. That’s a little over 6 days straight.

On the flipside, overall playtime averages for WoW were nearly identical to other top FPS games on console. For WoW, the average total playtime on the 1st day of release was 6.23 hours, which is comparable with such top-tier game series including Call of Duty and Halo. The average game session length is 2.1 hours, which is also comparable. How is that possible considering how different these types of games are?

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World of Warcraft: Cataclysm sells 3.3m units in 24 hours

Latest expansion for Blizzard Entertainment’s massively multiplayer online role-playing game reaches a record 3.3 million copies sold through as of its first 24 hours of release*

IRVINE, Calif.–(BUSINESS WIRE)– Blizzard Entertainment, Inc. today announced that World of Warcraft®: Cataclysm™, the third expansion for the critically acclaimed massively multiplayer online role-playing game (MMORPG), sold through more than 3.3 million copies as of its first 24 hours of release, making it the fastest-selling PC game of all time.* This milestone eclipses the previous record of more than 2.8 million copies sold in 24 hours, set in November 2008 by Blizzard’s second World of Warcraft expansion, Wrath of the Lich King®.

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World of Warcraft: Cataclysm in Stores Now

Highly anticipated third expansion to the critically acclaimed massively multiplayer online role-playing game launches around the world this week

IRVINE, Calif.–(BUSINESS WIRE)– Blizzard Entertainment, Inc. today announced that World of Warcraft®: Cataclysm™, the highly anticipated third expansion for the world’s most popular subscription-based massively multiplayer online role-playing game, is now on sale in stores throughout North America, Europe, Argentina, Chile, Russia, Southeast Asia, Australia, and New Zealand, and will be available beginning December 9 in Korea and the regions of Taiwan, Hong Kong, and Macau.

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World of Warcraft: Cataclysm Official Global Launch Events

Blizzard Entertainment to celebrate with players at multiple stores around the world on the eve of new expansion’s December 7 launch

IRVINE, Calif.–(BUSINESS WIRE)– Blizzard Entertainment today announced several official launch events to celebrate the upcoming release of World of Warcraft®: Cataclysm™, the highly anticipated third expansion for the world’s most popular subscription-based massively multiplayer online role-playing game. Starting on the night of December 6, key retail partners in the US, Canada, France, Germany, Russia, Sweden, the Netherlands, Spain, the UK, and the region of Taiwan will welcome gamers who want to be among the first to purchase and play Cataclysm. Members of the World of Warcraft development team will be on hand at each of the events to meet with players and sign their copies of the expansion.

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Blizzard: The day for simultaneous digital and boxed release dates is coming

“We’re now at the point where it’s time, especially for the World of Warcraft community because they’re online by definition. They are already able to handle very large pieces of data so we felt that this is the best thing for the community, the opportunity to download and pre-order the game before we launch.”

“I can’t say for sure that this is the way for sure that we’ll deliver now all future games, but I wouldn’t be surprised if it was, either. Once we get a little closer to Diablo III we’ll make a determination. But the day’s coming. You can definitely see digital distribution all around the industry, it’s becoming a bigger and bigger per cent of the market.” – Blizzard’s Rob Pardo

This completely makes sense for the PC market, it has been trending digital for a while now. By definition that crowd is more connected online that console gamers.

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World of Warcraft Cataclysm – Cinematic Intro

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World of Warcraft Subscriber Base Reaches 12 Million Worldwide

IRVINE, Calif., Oct 07, 2010 (BUSINESS WIRE) — Blizzard Entertainment, Inc. announced today that the subscriber base for World of Warcraft(R), its award-winning massively multiplayer online role-playing game (MMORPG), now exceeds 12 million players worldwide. This milestone was reached in the wake of the mainland Chinese launch of World of Warcraft’s second expansion, Wrath of the Lich King(R), and also as global anticipation continues to mount for the December 7 release of the game’s third expansion, Cataclysm(TM).

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World of Warcraft: Cataclysm in Stores Starting December 7

IRVINE, Calif., Oct 04, 2010 (BUSINESS WIRE) — Blizzard Entertainment, Inc. today announced that World of Warcraft(R): Cataclysm(TM), the highly anticipated third expansion for the world’s most popular subscription-based massively multiplayer online role-playing game*, will be released starting on December 7, 2010. The expansion will be available on DVD-ROM for Windows(R) XP/Windows Vista(R)/Windows(R) 7 and Macintosh(R) at a suggested retail price of $39.99 and will also be offered as a digital download from the Blizzard Store. A special Collector’s Edition packed with bonus items will be available exclusively in retail stores for a suggested retail price of $79.99.

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